{"id":2345,"date":"2025-11-20T10:12:13","date_gmt":"2025-11-20T08:12:13","guid":{"rendered":"https:\/\/staging.showpony.nl\/?post_type=case&#038;p=2345"},"modified":"2025-11-20T10:12:13","modified_gmt":"2025-11-20T08:12:13","slug":"jack-daniels-easter-pop-2023-2024","status":"publish","type":"case","link":"https:\/\/showpony.nl\/en\/case\/jack-daniels-easter-pop-2023-2024\/","title":{"rendered":"JACK DANIELS EASTER POP 2023 \/ 2024"},"content":{"rendered":"<h2 data-start=\"1108\" data-end=\"1125\">The challenge<\/h2>\n<p data-start=\"1126\" data-end=\"1364\">Paaspop is big, fast and always on the move. How do you maintain the signature Jack Daniels look while serving thousands of visitors a day? By combining strong teamwork, a recognisable look and a smooth flow at both outlets.<\/p>\n<h2 data-start=\"1366\" data-end=\"1384\">The implementation<\/h2>\n<p data-start=\"1385\" data-end=\"1804\">Showpony ran both the Jack Daniels Truck and the iconic Jack Daniels Stage. In 2023, we served Jack Daniels &amp; Coca Cola Ready to Drink at a festival for the first time. The stage was revived with live acts, a capacity of 2,000 visitors and a steady stream of festival-goers. Our teams, recognisable in full on-brand attire, provided service, atmosphere and tightly organised bars.<\/p>\n<h2 data-start=\"1806\" data-end=\"1824\">The result<\/h2>\n<p data-start=\"1825\" data-end=\"2077\">Jack Daniels was unmissable at Paaspop. With full stages, banging activations and a highly visible brand moment, Showpony showed how to take a festival experience to rockstar level. A success that was reaffirmed in both 2023 and 2024.<\/p>","protected":false},"featured_media":2349,"template":"","meta":{"_acf_changed":false},"class_list":["post-2345","case","type-case","status-publish","has-post-thumbnail","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/showpony.nl\/en\/wp-json\/wp\/v2\/case\/2345","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/showpony.nl\/en\/wp-json\/wp\/v2\/case"}],"about":[{"href":"https:\/\/showpony.nl\/en\/wp-json\/wp\/v2\/types\/case"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/showpony.nl\/en\/wp-json\/wp\/v2\/media\/2349"}],"wp:attachment":[{"href":"https:\/\/showpony.nl\/en\/wp-json\/wp\/v2\/media?parent=2345"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}