Brand activations outsource

A good brand activation touches, excites and sticks. Showpony helps you make your brand tangible in real life. We come up with creative concepts, select the right team and execute everything in a tight and stylish way. From sampling and pop-ups to complete brand experiences. We ensure impact, interaction and charisma, always tailored to your target group. You deliver the message, we make sure it lands. With flair, energy and people who make the difference.

street & retail activations

We bring your brand to the street, station or shop floor. Our promotional teams ensure visibility, interaction and real connection with passers-by. Everything is tailored to location, target group and timing. Think sampling, mini-performances or pop-up installations that invite conversation and experience.

events & festivals

Activating at festivals or events? Showpony delivers creative interpretation that matches the mood of the moment. Think theme stands, interactive activations, mobile acts or eye-catching giveaways. Our people are visible, energetic and know how to get the conversation going. Not a sales pitch, but real brand memories.

brand perception & experience

We develop concepts that make your brand tangible. Think of an experience stand, mobile experience or interactive installation that brings your brand to life. We tailor styling, production, team and tone of voice to your story. From the first sketch to implementation in the field, we take care of it.

national campaigns

Want to activate in multiple locations simultaneously? Showpony has the scale and structure to roll out brand activations nationwide. We provide uniform styling, clear briefing and central coordination. This ensures your brand remains consistently visible and each location connects seamlessly to your campaign.

COMMUNITY FIRST

With the largest active community of creative talent, we deliver from 4 hosts to over 500 Show ponies a day. Always the right people, in the right place.

MULTITALENTED DNA

Hospitality, hosting, promotion, models, UGC or influencers, our Showponies are versatile, creative and broadly applicable.

FULL SERVICE & FUN

From selection and styling to logistics and support. We can do everything, so you can count on top quality and the right vibe.

Always on fire
Always distinctive

Every brand activation we do is bespoke. From styling to interaction and from flow to feel. We make sure everything fits with your brand and target audience. Not a stand-alone stunt, but an experience that builds on your brand story. With feeling, energy and the right people in the right place.

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Brand activation in action for aperol

Strong brand activations touch, surprise and stick. Like the Aperol Spritz Summer Tour: a nationwide campaign full of colour, sunshine and flair. Showpony took care of the entire production and activation, from eye-catching styling to bar crew and entertainment at terraces and festivals throughout the Netherlands.